A rock star with bold colorful stripes


Paul Smith's iconic style is characterized by the incorporation of vibrant and colorful Pop Art patterns, the free-spiritedness of Rock music, and the refined elegance of British fashion. It is this exceptional fusion that has propelled the renowned Paul Smith brand to its current legendary status. In the early 1970s, a wave of hedonism swept across the United Kingdom. Amidst this dynamic backdrop, Paul Smith made a debut with his first menswear collection in Paris in 1976. The collection, titled "Classic with a twist", seamlessly blended classic and modern elements, capturing the attention of the fashion market and placing Paul Smith's name on the global fashion map


Paul Smith - The well-known fashion designer in the Land of Mist


The definition of luxury fashion: Paul Smith


Paul Smith is a true pioneer in challenging the conventions of men's fashion, particularly when it comes to traditional suits. Instead of adhering to strict rules, he dares to create designs that are unique, bold, and full of personality. Not only does the fashion designer excel in innovation and design, but intertwines traditional craftsmanship with cutting-edge technology to produce contemporary and one-of-a-kind pieces. Paul Smith's designs are distinguished by their attention to detail, including intricate patterned linings, meticulous stitching, and a strong emphasis on standout features, which serve as captivating highlights in his creations.


A rock star with bold colorful stripes


The harmonious blend of tradition and modernity giving rise to the distinct essence of Paul Smith


Pauline - A trustworthy wife and reliable colleague


The esteemed British designer always pays tribute to his wife, Pauline, who has been his steadfast companion since they were both 21 years old. Pauline plays an integral role in his life and career, serving not only as a devoted wife but also as an invaluable collaborator. Together, they have embarked on a remarkable journey, from humble beginnings to becoming a global fashion powerhouse. Despite not having children of their own, their marital bliss resonates strongly, while simultaneously leaving an indelible mark on the fashion world.


Crossing their path at the age of 21, they have remained together until this very day


Now, the fashion brand Paul Smith boasts 12 branches spread across the world's fashion capitals


Currently, Paul Smith fulfills the dual roles of both a designer and the chairman of his company. The esteemed brand has flourished with a network of 12 distinct fashion branches spanning the globe. Showcasing Paul Smith's collections, the brand's showrooms can be found in prominent fashion capitals worldwide, including London, Paris, Milan, New York, Tokyo, Hong Kong, Singapore, Taiwan, and Seoul.

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