On July 7, 2024, the InnoBusiness Challenge finals - a case competition for students passionate about entrepreneurship - was organized by ambitious youth from The Hologram, a non-profit project focused on economics, finance, and business.
The third stage of the InnoBusiness Challenge featured a live competition between the top 10 teams that had advanced from the second round. Each team presented unique and creative solutions and business strategies for two companies: Assistance Abroad (part of Student Life Care) and Ideation.
The event attracted widespread participation from young people representing high schools and universities across the country. It also featured guest speakers and judges from various businesses and prestigious universities.
The event's success stemmed from its novel content, providing valuable knowledge and practical insights for young people oriented towards economics careers. During the opening session, Ms. Hoang Thu Phuong, representing gold sponsor Kafela, delivered remarks offering encouragement and motivation to each team.
High school students clinch the championship title, outshining university competitors
The highlight of the event was the pitching session by the top 10 teams. Audience members and judges witnessed young talents presenting breakthrough strategies for businesses. Each presentation was meticulously prepared, professional, and highly logical. Judge Vuong Tung Lam remarked, “I'm truly surprised at how well these high school students performed. In some aspects, they even outperformed university students.”
In the Grand Finals, the “Donald Om Sấu” team claimed the championship with their bold ideas. Notably, the “Donald Om Sấu” team members are not third or fourth-year university students, but three 12th graders from high schools in Hanoi and Vinh.
Other awards were presented to the following teams: First Runner-up to “Flame Arrow,” Second Runner-up to “TeleScope,” and a Consolation Prize to “Casemate”
Valuable insights from guest speakers
In a distinguished highlight of the event, the InnoBusiness Challenge Finals was honored to welcome two eminent guest speakers to share their invaluable insights.
Mr. Nguyen Xuan Thanh - Founder and CEO of 4Tech Co., Ltd.
At the InnoBusiness Challenge, Mr. Thanh brought fascinating and novel insights into E-commerce - a rapidly growing field in today's market. The audience in the hall received explanations about the core foundations of this form of commerce, as well as guidance on how to participate in e-commerce.
These valuable insights were distilled from years of professional experience, gained through involvement in various markets as a seasoned business owner. With his thoughtful insights, Mr. Thanh instilled new ways of thinking, inspiring young people to boldly test themselves against the new opportunities of the era.
Mr. Kai Nguyen Hai - Founder and CEO of 9PM Media and Youngstyle Studio
Appearing in the afternoon session, the audience met a Director and Creative Director behind many campaigns for top brands in Vietnam. He is also the person who created the “yearbook” trend that has become an indispensable part of each school-ending season for student generations these days.
The audience at Vplace hall viewed real TVCs for various brands that Mr. Kai and his team had produced. More importantly, he brought interesting perspectives on the field of multimedia communications, providing a development roadmap and addressing students' questions about entrepreneurship and growth in the media industry.
InnoBusiness Challenge motivates participants to exceed their limits
Through this offline event, InnoBusiness Challenge established itself as an intellectual playground where young business enthusiasts can learn, network, and test bold ideas. The competition truly provided opportunities for each participant to discover and explore their latent potential - undoubtedly the highest value that the organizers aimed to deliver in this inaugural season.
“When limits are set - do you dare to explore them yourself?” Whether you're a high school or university student, believe in yourself. With a bit of daring, you can overcome limitations and achieve glory in any field. This is the spirit that The Hologram sought to instill as a source of motivation for talented young people out there.
